Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Canadian Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Canadian Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Can Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Can Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Can Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
Developed consistent visual systems for multiple licensed collectible campaigns (Assassin’s Creed, Witcher, Borderlands), focusing on scale and conversion impact. Produced campaign assets across static and motion formats optimized for social platforms.
PureArts
Social Campaigns | 2022 - 2025
Conceived paid social and email assets to maximize conversion during Black Friday.
Applied a scalable visual system that maintained consistency across all formats and platforms, while prioritizing performance goals.
Can Auto Performance
Performance-Driven Campaign Systems | 2023 - 2025
+ High-impact motion assets for hero vehicles, optimized for paid social campaign.
+ Black Friday campaign across social ads and email.
+ Multi-angle vehicle visuals adapted across multiple car models within a consistent campaign system.
Built social-first visual sets within strict regulatory constraints to preserve compliance and brand consistency. Delivered engaging content that performed across paid and organic channels.
RELX
Social Media Campaign | 2021
Developed bold, social-first visuals to amplify Crazy D’s brand personality. Focused on expressive graphic language and playful storytelling to drive recognition and engagement across social platforms.
CrazyD
Social Media Campaigns | 2022
Integrated Goepik’s brand identity into the podcast through social-first visuals and motion highlights.
Created short-form videos, custom illustrations and quote-driven assets to extend reach and strengthen the podcast’s presence across platforms.
Podcast GoEPIK
Brand Identity | 2021
EXPERIENCE
Revolut
Revolut
Mid Brand Designer
London, United Kingdom
Aug/2023
|
Present
Aug/2023 | Present
Mid Brand Designer
Motion Designer &
Graphic Designer
Metalla
Digital
Metalla Digital
Feb/2022
|
Present
Feb/2022 | Present
Ontario, Canada
Ontario, Canada
Motion Designer & Graphic Designer
Zeeya
Digital
Zeeya Digital
Visual Designer
Visual Designer
Set/2021
|
Dec/2021
Set/2021 | Dec/2021
Shenzhen, China
Shenzhen, China
GoEPIK
GoEPIK
Curitiba, Brazil
Curitiba, Brazil
Feb/2020
|
Apr/2021
Feb/2020 | Apr/2021
Internship (Feb-Jul/20)
Jr Graphic Designer
Internship (Feb-Jul/20)
Jr Graphic Designer
Volunteer
Graphic Designer &
Video Editor
Volunteer
Graphic Designer & Video Editor
ADVEC
ADVEC
Curitiba, Brazil
Curitiba, Brazil
Jul/2014
|
Mar/2019
Jul/2014 | Mar/2019
Hello!
I’m Fernando José Felinto, a Brazilian designer with international experience working across social, brand and performance-driven campaigns.
I collaborate with global teams to design scalable campaign systems across social, paid media and motion, balancing creative impact with performance and consistency at scale.
My background count with entertainment, lifestyle and regulated industries, where I translate brand strategy into clear, production-ready visuals built for real campaigns.
I value fast turnaround, clear communication and strong ownership, with a practical, hands-on approach to campaigns.
Outside of work, coffee and music are part of my daily routine, and despite being Brazilian, MMA usually gets more screen time than football.
Hello!
I’m Fernando José Felinto, a Brazilian designer with international experience working across social, brand and performance-driven campaigns.
I collaborate with global teams to design scalable campaign systems across social, paid media and motion, balancing creative impact with performance and consistency at scale.
My background count with entertainment, lifestyle and regulated industries, where I translate brand strategy into clear, production-ready visuals built for real campaigns.
I value fast turnaround, clear communication and strong ownership, with a practical, hands-on approach to campaigns.
Outside of work, coffee and music are part of my daily routine, and despite being Brazilian, MMA usually gets more screen time than football.
Hello!
I’m Fernando José Felinto, a Brazilian designer with international experience working across social, brand and performance-driven campaigns.
I collaborate with global teams to design scalable campaign systems across social, paid media and motion, balancing creative impact with performance and consistency at scale.
My background count with entertainment, lifestyle and regulated industries, where I translate brand strategy into clear, production-ready visuals built for real campaigns.
I value fast turnaround, clear communication and strong ownership, with a practical, hands-on approach to campaigns.
Outside of work, coffee and music are part of my daily routine, and despite being Brazilian, MMA usually gets more screen time than football.
Hello!
I’m Fernando José Felinto, a Brazilian designer with international experience working across social, brand and performance-driven campaigns.
I collaborate with global teams to design scalable campaign systems across social, paid media and motion, balancing creative impact with performance and consistency at scale.
My background count with entertainment, lifestyle and regulated industries, where I translate brand strategy into clear, production-ready visuals built for real campaigns.
I value fast turnaround, clear communication and strong ownership, with a practical, hands-on approach to campaigns.
Outside of work, coffee and music are part of my daily routine, and despite being Brazilian, MMA usually gets more screen time than football.
Hello!
I’m Fernando José Felinto, a Brazilian designer with international experience working across social, brand and performance-driven campaigns.
I collaborate with global teams to design scalable campaign systems across social, paid media and motion, balancing creative impact with performance and consistency at scale.
My background count with entertainment, lifestyle and regulated industries, where I translate brand strategy into clear, production-ready visuals built for real campaigns.
I value fast turnaround, clear communication and strong ownership, with a practical, hands-on approach to campaigns.
Outside of work, coffee and music are part of my daily routine, and despite being Brazilian, MMA usually gets more screen time than football.
Let's Chat!